B. What type of CTA should I choose?

What type of CTA should I choose?

Your Call-to-Action should fit within the message you are trying to send across with your showcase or via your trending story page. If you are trying to educate on a service you offer and why it is needed, you should focus your CTA around the knowledge aspect: The CTA could therefore read “Talk to an industry expert” or “Let us guide you”.

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